THE LATEST TARIFF UPDATES
Everything direct-to-consumer brands and retailers need to know about the evolving tariff situation
Last update: February 23, 2026
Topics covered
Note: We update this page as the changes occur. Be sure to check back for the latest information and developments. Review our timeline below to see a chronological overview of all tariff updates.
Tariffs on products imported into the USA
Following the U.S. Supreme Court’s decision on February 20, 2026, and subsequent announcements by the U.S. administration, here are the latest updates to the U.S. tariff regulations:
- Revocation of prior country-specific tariffs
All country-specific tariffs introduced under the IEEPA Act have been revoked. - A temporary 10% surcharge
A 10% temporary import surcharge will apply to products sold into the U.S., in effect from February 24, 2026, for a period of 150 days. - De minimis suspension continues
The suspension of the de minimis threshold is still in effect. - China-specific clarifications
For products sold into the U.S. with Country of Origin (COO) China, the 10% temporary surcharge will apply in addition to any existing duties that were in force prior to February 2025 (Section 301).
Changes in effect
| Country of Origin (COO) | New Temporary Surcharge In effect until July 24th 2026 | REVOKED Total Tariff Increase | De minimis Threshold | Additional details |
|---|---|---|---|---|
| China Hong Kong | In effect for 150 days, until July 24, 2026. | 20% | US$0 | |
| Mexico | 25% | US$0 | Products that qualify for treatment under the USMCA agreement are exempt from the temporary surcharge. | |
| Canada | 35% | US$0 | Products that qualify for treatment under the USMCA agreement are exempt from the temporary surcharge. | |
| India | 18% | US$0 | ||
| Specific Countries | Country-specific tariff increases (see table below). | US$0 | ||
| All Other Countries | 10% | US$0 |
The 10% Temporary Import Surcharge applies to products imported in the U.S. from all countries
Tariff increases for specific countries
| Country of Origin (COO) | New Temporary Surcharge In effect until July 24th 2026 | REVOKED Total Tariff Increase |
|---|---|---|
| Afghanistan | 10% | 15% |
| Algeria | 10% | 30% |
| Angola | 10% | 15% |
| Bangladesh | 10% | 20% |
| Bolivia | 10% | 15% |
| Bosnia and Herzegovina | 10% | 30% |
| Botswana | 10% | 15% |
| Brazil (from August 6, 2025) | 10% | 50% |
| Brunei | 10% | 25% |
| Cambodia | 10% | 19% |
| Cameroon | 10% | 15% |
| Chad | 10% | 15% |
| Costa Rica | 10% | 15% |
| Côte d`Ivoire | 10% | 15% |
| Democratic Republic of the Congo | 10% | 15% |
| Ecuador | 10% | 15% |
| Equatorial Guinea | 10% | 15% |
| European Union | 10% | 15% |
| Falkland Islands | 10% | 10% |
| Fiji | 10% | 15% |
| Ghana | 10% | 15% |
| Guyana | 10% | 15% |
| Iceland | 10% | 15% |
| Indonesia | 10% | 19% |
| Iraq | 10% | 35% |
| Israel | 10% | 15% |
| Japan | 10% | 15% |
| Jordan | 10% | 15% |
| Kazakhstan | 10% | 25% |
| Laos | 10% | 40% |
| Lesotho | 10% | 15% |
| Libya | 10% | 30% |
| Liechtenstein | 10% | 15% |
| Madagascar | 10% | 15% |
| Malawi | 10% | 15% |
| Malaysia | 10% | 19% |
| Mauritius | 10% | 15% |
| Moldova | 10% | 25% |
| Mozambique | 10% | 15% |
| Myanmar (Burma) | 10% | 40% |
| Namibia | 10% | 15% |
| Nauru | 10% | 15% |
| New Zealand | 10% | 15% |
| Nicaragua | 10% | 18% |
| Nigeria | 10% | 15% |
| North Macedonia | 10% | 15% |
| Norway | 10% | 15% |
| Pakistan | 10% | 19% |
| Papua New Guinea | 10% | 15% |
| Philippines | 10% | 19% |
| Serbia | 10% | 35% |
| South Africa | 10% | 30% |
| South Korea | 10% | 15% |
| Sri Lanka | 10% | 20% |
| Switzerland | 10% | 15% |
| Syria | 10% | 41% |
| Taiwan | 10% | 20% |
| Thailand | 10% | 19% |
| Trinidad and Tobago | 10% | 15% |
| Tunisia | 10% | 25% |
| Turkey | 10% | 15% |
| Uganda | 10% | 15% |
| United Kingdom | 10% | 10% |
| Vanuatu | 10% | 15% |
| Venezuela | 10% | 15% |
| Vietnam | 10% | 20% |
| Zambia | 10% | 15% |
| Zimbabwe | 10% | 15% |
Sources:
White House, February 3, 2025,
Progress on the Situation At Our Southern Border
White House April 9, 2025,
Executive Order: Modifying Reciprocal Tariff Rates To Reflect Trading Partner Retaliation And Alignment
White House, May 12, 2025,
Executive Order: Modifying Reciprocal Tariff Rates to Reflect Discussions With The People’s Republic Of China
White House, July 30, 2025,
Fact Sheet: President Donald J. Trump Addresses Threats to the United States from the Government of Brazil
White House, July 30, 2025,
Executive Order: Suspending Duty-Free De Minimis Treatment For All Countries
White House, July 31, 2025,
Executive Order: Further Modifying the Reciprocal Tariff Rates
White House, July 31, 2025,
Executive Order: Amendment to Duties to Address the Flow of Illicit Drugs Across Our Northern Border
White House, August 6, 2025,
Executive Order: Addressing Threats to The United States by the Government of the Russian Federation
White House, August 11, 2025,
Executive Order: Further Modifying Reciprocal Tariff Rates to Reflect Ongoing Discussions with The People’s Republic of China
White House, September 4, 2025,
Executive Order: Implementing the United States – Japan Agreement
White House, November 1, 2025,
Fact Sheet: President Donald J. Trump Strikes Deal on Economic and Trade Relations with China
White House, November 4, 2025,
Executive Order: Modifying Reciprocal Tariff Rates Consistent with the Economic and Trade Arrangement Between The United States and The People’s Republic of China.
White House, February 6, 2026,
United States-India Joint Statement
White House, February 20, 2026,
Fact Sheet: President Donald J. Trump Imposes a Temporary Import Duty to Address Fundamental International Payment Problems
Formal Entry Clearance
Shipments above $2500 are subject to formal entry clearance
The process requires:
- All relevant duties & taxes remitted
- Ultimate consignee Tax ID (Social Security Number) – collected by the shipping partner
- A Merchandise Processing Fee (MPF) charged by U.S. customs.
- Manufacturer Identification Details (MID), along with material composition details for any apparel items within the shipment.
Tariffs on products with COO USA imported into China
Changes in effect:
| Country of Origin (COO) | Total Tariff Increase | Additional details |
|---|---|---|
| USA | 10% | Until November 10, 2026. The current threshold for duties is 300 Chinese Yuan (approx. US$40) |
Tariffs on products with COO USA imported into Canada
Changes in effect:
| Country of Origin (COO) | Surtax | Additional details |
|---|---|---|
| USA | 25% | The Surtax is levied in addition to the relevant current duties and applies regardless of the shipment value. Shipments that are currently eligible for Canadian de minimis treatment will continue to be exempt from general duties and taxes; however, they are not exempt from the Surtax. Products that qualify for treatment under the CUSMA/USMCA agreement are exempt from the Surtax. |
Tariffs on products shipped into Mexico
| Country of Origin (COO_ | Total Tariff Increase | Additional Details |
|---|---|---|
| All countries except the United States and Canada* | 14.5% | The global tariff rate increased from 19% to 33.5% |
* No changes to the current tariff structure for products shipped from the United States or Canada.
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Tariff timeline: Changes in effect
A breakdown of the tariff changes impacting direct-to-consumer e-commerce
USA
For products sold into the USA from all countries
A 10% Temporary Import Surcharge, in effect for 150 days.
USA
For products sold into the USA
All country-specific tariffs (reciprocal measures) introduced by the U.S. administration under the IEEPA* are revoked.
*International Emergency Economic Powers Act
USA
For products with COO India sold into the USA
Tariff increase reduced to 18% (down from 50%).
USA
For products with COO China or Hong Kong sold into the USA
Tariff increase reduced to 20% for a period of one year.
Canada
CanadaFor products with COO USA, sold into Canada
Canada removes the 25% Surtax implemented in March 2025 on products that qualify for treatment under the CUSMA/USMCA agreement.
USA
For products sold into the USA from all countries
The US$800 de minimis exemption has been suspended. Duties apply from US$0.
USA
For products with COO India, sold into the USA
A country-specific tariff increase of 25%, bringing the total tariff increase to 50%.
Mexico
MexicoFor products shipped into Mexico from all countries except the United States or Canada:
The global import tariff rate increases from 19% to 33.5%.
No changes to the current tariff structure for products shipped from the United States or Canada.
USA
For products with COO China, Hong Kong or Macau, sold into the USA
Tariff increases paused until November 10, 2025. A 30% tariff increase remains in effect.
China
ChinaFor products with COO USA sold into China:
Tariff increases paused until November 10, 2025. A 10% tariff increase remains in effect.
USA
For products with country-specific COO sold into the USA:
Country-specific tariff increases rates on products above the US$800 de minimis threshold.
USA
For products with COO Brazil sold into the USA:
A country-specific tariff increase of 40% on products above the US$800 de minimis threshold, bringing the total tariff increase to 50%.
USA
For products with COO China, Hong Kong or Macau, sold into the USA
Tariff increase reduced to 30%, for an initial period of 90 days.
China
For products with COO USA sold into China:
Tariff increase reduced to 10%, for an initial period of 90 days.
USA
For products with COO China, Hong Kong or Macau, sold into the USA
The de minimis exemption for products with COO China, Hong Kong or Macau has ended. Duties apply from US$0.
Orders with mixed COO products will no longer enjoy the de minimis exemption.
USA
For all shipments into the USA, regardless of COO:
The value threshold for formal entry clearance on shipments into the U.S. has been adjusted to US$2,500.
China
For products with COO USA sold into China:
Additional increase, bringing total tariff increase to 125%
China
For products with COO USA sold into China:
A total 84% tariff increase. Goods shipped before April 10 and arriving by May 13, 2025, will be exempt from this tariff increase.
USA
For products with COO China, Hong Kong or Macau, sold into the USA:
A country-specific tariff increase of 125% on products above the US$800 de minimis threshold, bringing total tariff increase to 145%
For products with country-specific COO (excluding China, Hong Kong, Canada or Mexico) sold into the USA:
The country-specific tariff increases, on products with COO of specific countries announced on April 2nd and scheduled to take effect on April 9th, 2025, paused for 90 days. Products from any COO other than China, Hong Kong, Canada or Mexico, above the US$800 de minimis threshold, are subject to a 10% tariff increase.
USA
For products with any COO sold into the USA (excluding Canada and Mexico):
A 10% baseline tariff increase for products above the $800 de minimis threshold.
For products with any COO sold into the USA:
Any shipment valued above the US$800 de minimis threshold is now subject to formal entry clearance. This replaces the previous minimum for formal clearance, which was US$2500 for non-COO China or Hong Kong.
Canada
For products with COO USA sold into Canada:
The 25% Surtax introduced on March 4 expanded to additional products. To review the updated list of affected products, please click here.
USA
For products with COO Canada or Mexico sold into the USA:
A 25% tariff increase on products above the US$800 de minimis.
Any shipment with products COO Canada or Mexico valued above the US$800 de minimis threshold is subject to formal entry clearance.
For products with COO China, Hong Kong or Macau, sold into the USA:
A 10% additional tariff increase on products above the US$800 de minimis
Canada
For products with COO USA sold into Canada:
A 25% Surtax on products imported into Canada with a COO USA, regardless of the shipment value. Shipments that are currently eligible for de minimis treatment will continue to be exempt from general duties and taxes BUT will not be exempt from the 25% Surtax.
To review the list of affected products, please click here.
USA
For products with COO China, Hong Kong or Macau, sold into the USA
A 10% tariff increase on products above the US$800 de minimis.
Any shipment valued above the US$800 de minimis threshold is subject to formal entry clearance.
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