A Data-based Model to Drive International DTC Growth Strategies and Profitability
Jonathan Greller, President -Digital Ventures, details how Marquee Brands extended its ‘digital first’ approach to global markets and implemented advanced localisation on web stores of three of its key brands, BCBG, Motherhood, and A Pea in the Pod.
Digital Marketing for Global Audiences: 5 Tips and Best Practices
For merchants selling internationally, running effective digital campaigns across diverse markets can be challenging. Global-e’s DTC Digital Marketing Team has compiled a comprehensive set of tips and best practices to help businesses navigate the specifics and drive demand in different regions across the world. These insights are drawn from their extensive experience working with Global-e clients in over 25 markets.
Poland is one of the fastest-developing e-commerce markets in Europe. Learn more about this emerging market, its e-commerce trends and the local consumers online shopping preferences.
Billions of people worldwide purchase the same items online and follow the same brands. In our survey, we examined the behaviours and preferences of cross-border online shoppers across different markets worldwide and how they connect with the brands they are buying from.
The Global-ecommerce Calendar 2024 contains the most popular e-commerce shopping events and holidays around the world, complete with useful information to help you plan all your global online promotions in advance.